The sporty-luxe trend has been lingering on the scene for a few seasons now, and let’s be honest, it just keeps getting better and better.

This look gets a lot of traction on street style blogs, but I have to say these Australian designers really get the mix of sporty, edgy and chic right.

Seed Woman’s Winter14 campaign showcases a great mix of fun prints with essential basics, and these three styles are my favourite sporty-luxe looks from Seed Woman. Pair them with a leather cap, suede runners and a carefree attitude for the complete look.


Scanlan Theodore can do no wrong, and I’m not surprised that they have absolutely smashed these looks straight out of the ball park. Sheer fabrics, leather and structured shapes rule these styles; all you have to do is buy it in your size.

Cameo the label are really making their mark in the Australian fashion world, and with these kind of designs it’s easy to understand why. They have got the right balance of fabrics; patterns, leathers and structure, and their designs are so easy to style!

To become a pro with this look, make sure you read Es’ tips and once you’ve done that snap yourself on Instagram and start those #ootd posts!

R x